AEO helps AI understand, trust and recommend your brand.
Answer Engine Optimization is the measurable improvement of visibility and accuracy in answer engines such as ChatGPT, Claude, Gemini and Perplexity.
ChatGPT
AEO sample · fictional data
Answer
Composing answer...AI answers can change. Roby Monitor measures patterns across a fixed campaign.
AEO at the core
From isolated AI answers to a measurable improvement process.
AEO starts with real customer questions. For each topic and buyer-journey stage, we measure which brands AI mentions, which attributes it associates with them and which sources support the answer.
Fixed measurement campaigns
Compare audits fairly with the same topics, intents and weighting factors.
Brand perception
See the story AI tells about your brand and where inaccurate information appears.
Competition
Measure share of voice and see where other providers are recommended more often.
Improvement plan
Connect every action to a measured answer, source opportunity or website issue.
AEO builds on strong SEO.
Search engines and AI systems need to find, understand and trust your website. Roby Monitor therefore also checks the technical foundation, structured data and citeable evidence. It does not replace a complete SEO suite; it measures the signals that support visibility in AI answers.
The outcome is more than one number. You see the topics where your brand appears, which sources AI uses, where competitors win and which page or claim to improve first.
Measure your real baseline